T. Rowe Price
Financials
52
out of 100. Number 199 of 512, counting from the worst.
Where T. Rowe Price does well
- Renewals 2 of 20. Few problems found.
- The main website Terms of Use contain no forced-arbitration clause at all — unusual among consumer-facing sites.
- The privacy policy states they 'do not sell information about current or former customers to any third parties' and impose contractual restrictions on marketing and administrative partners receiving customer data.
- Their federal financial-privacy sharing table answers 'No' to sharing so that nonaffiliates can market to you or affiliates can market to you, and they honor Global Privacy Control opt-out preference signals as valid CCPA opt-outs of ad-data sale/sharing.
- The FINRA predispute arbitration disclosure is unusually blunt — it plainly tells customers they are 'giving up the right to sue in court, including the right to a trial by jury,' rather than burying that consequence.
They can rewrite the site's rules at any time without telling you, and simply using the site afterwards counts as agreeing to the new rules.
The fine print
7 clauses and findings from the draft archive, dated 1 October 2026. The plain English comes first; the small print is the company's own words. None of these has been checked yet.
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They can rewrite the site's rules at any time without telling you, and simply using the site afterwards counts as agreeing to the new rules.
T. Rowe Price may modify these Terms of Use at any time without notice to you, except where required by law. When we make changes to these Terms of Use, we will change the 'Last Updated' date specified at the beginning of these Terms of Use. ... Use of these websites shall constitute acceptance by you of the Terms of Use in effect as of such time.
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Your financial-planning agreement can be rewritten by them at any time — even effective the moment the notice arrives — and just staying enrolled counts as agreeing to the change. The only way to refuse is to quit.
TRP Advisory Services may, in its sole discretion and at any time, update, modify or amend (1) the terms or conditions applicable to the Advisory Services, (2) the Agreement and Supplement and (3) any Disclosure Supplement upon prior or concurrent written notice to you... Each Amendment will become effective immediately upon delivery to you of a notice of such Amendment... Your continued participation in the Advisory Services following notice of an Amendment constitutes your consent, acceptance and agreement to such Amendment.
T. Rowe Price Financial Planning Client Agreement and Supplement
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No matter what goes wrong on their website — even if they were warned it could happen — the most you can ever recover from them is $100.
UNDER NO CIRCUMSTANCES WILL THE TOTAL, AGGREGATE LIABILITY OF T. ROWE PRICE AND ALL THIRD-PARTY CONTENT PROVIDERS FOR ANY CAUSE WHATSOEVER RELATING TO THIS AGREEMENT, THESE WEBSITES, OR ANY T. ROWE PRICE OR THIRD-PARTY CONTENT ON THESE WEBSITES, EXCEED $100.
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To open a brokerage account you must agree every dispute goes to FINRA arbitration — you give up court, jury, and any meaningful appeal, with no opt-out found.
PREDISPUTE ARBITRATION CLAUSE. I agree to settle by arbitration any controversy between myself and TRPIS; its parent or affiliates; and/or any such officers, directors, employees, agents, or TRPIS clearing broker relating to the Account Agreements, this account, and all accounts with TRPIS or transactions... Such arbitration will be conducted before and according to the arbitration rules of the Financial Industry Regulatory Authority (FINRA)... By signing an arbitration agreement, the parties agree as follows: 1. All parties to this agreement are giving up the right to sue each other in court, including the right to a trial by jury... 2. Arbitration awards are generally final and binding; a party's ability to have a court reverse or modify an arbitration award is very limited.
T. Rowe Price Investment Services Form CRS / Brokerage Account Agreement
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They admit handing website visitors' identifiers, location data, and inferred profiles to advertising companies — which legally counts as selling your data. You can opt out, but separately on each of their sites.
We do not sell personal information for monetary consideration, but we may provide personal information to our digital advertising partners for targeted advertising consideration, which is a 'sale' and 'sharing' of personal information under the CCPA. For visitors to our U.S. troweprice.com and moneyconfidentkids.com websites where we have advertising cookies, in the preceding 12 months, we have sold/shared personal information to our digital advertising partners that fall within the following CCPA categories: Other Unique Identifiers, Geolocation Data, Inferred and Derived Information, and Online and Technical Information.
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Your customer data can be passed to every T. Rowe Price affiliate and to outside marketing firms, research firms, and partner banks or insurers. The only safeguard offered is a contract telling recipients not to reuse it.
We may share information within the T. Rowe Price family of companies in the course of providing or offering products and services to best meet your investing needs. We may also share that information with companies that perform administrative or marketing services for T. Rowe Price, with a research firm we have hired, or with a business partner, such as a bank or insurance company, with whom we are developing or offering investment products. When we enter into such a relationship, our contracts restrict the companies' use of our customer information, prohibiting them from sharing or using it for any purposes other than those for which they were hired.
T. Rowe Price Privacy Notice — 'Privacy Policy for U.S. Consumer Products and Services'
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There is no stated limit on how long they keep your personal data — nothing in the notice says when, or if, it is ever deleted.
The retention periods for personal information vary depending on the nature of the business records in which the data elements are maintained... Because we may collect and use the same category of personal information for different purposes and in different contexts, there is not typically a fixed retention period that always will apply to a particular category of personal information.
T. Rowe Price Privacy Notice (US & CA), Section 3.0 Data Retention
How these were found
Terms of Use read in full via browser_open on 2026-10-01; page header reads 'Last Updated: March 1, 2026' (URL rendered under the /en/lt/ locale path but content is the U.S. version governed by Maryland law). The US & CA Privacy Notice page and PDFs would not render in automated fetching (JS-only pages), so privacy findings rely on search-result snippets from the official troweprice.com domain (privacy notice page crawled ~43 days before research; PDF version labeled as last updated ~1005 days prior). Financial Planning Client Agreement amendment clause, Retirement Income Calculator JAMS arbitration, and brokerage FINRA predispute arbitration text rely on verbatim snippets from official-domain PDFs via search, not full document reads. No arbitration opt-out was found for brokerage accounts; FINRA predispute arbitration is industry-standard for registered broker-dealers.
These notes come from the original draft and are not independent verification.